Portfolio
logo and brand design
business cards and stationery
brochures, documents and flyers
Web layout design
promotional merchandise and print design
Packaging and sticker design
illustration design
Brand design includes all graphic elements that make up the look and feel of a brand. For example, the logo, fonts, colours, icons, business cards, letterheads, email signatures, websites, imagery and more.
While logo design is just one aspect of a brand, it is often the first point of contact your audience will have with your brand so it is important to get it right to ensure you are conveying the right message.
Brand Design
Brand Design
Illustration Design
Print Design
Signage Design
Packaging Design
Promotional Design
Print design is such a broad statement, including anything from posters, to vending machine signage, to t-shirts and books. Having experienced every aspect of the process from design to production I design with the end product in mind. This is important for a variety of reasons, but especially so when it comes to colour choices and longevity for the production of outdoor signage, refrigerated packaging, and wearables.
Print Design
Print Design
Illustration Design
Brand Design
Print Design
Signage Design
Packaging Design
Promotional Design
- Who is your actual audience, and who is your target audience?
- What is your goal to achieve with promotional items?
- What would be practical or desirable for your audience?
- How do you want your business to be viewed?
- How do you want to get your promotion to your audience? E.g. postage costs may need to be considered.
Promotional Design
Illustration Design
Brand Design
Print Design
Promotional Design
Signage Design
Packaging Design
Signage design includes not only printed vehicle wraps and A-frames, but also shopfronts, windows adhesives, digital billboards and so much more. Displaying your brand in the right place is crucial to access the right audience.
The famous quote from Lamborghini speaks volumes "We don't do TV commercials because our target audience isn't sitting around watching TV"
Signage Design
Illustration Design
Brand Design
Print Design
Signage Design
Packaging Design
Promotional Design
Packaging design is not only about the appearance, but also the practicality and use of the product. Some items require airtight bags, sturdy boxes for postage, or water-resistant adhesives for refrigeration. Packaging solutions are as unique as the products themselves, so getting this right can mean a world of difference for the customer experience.
Packaging Design
Illustration Design
Brand Design
Print Design
Signage Design
Packaging Design
Promotional Design
Illustration Design
illustration design has a wide variety of applications from advertising, to colouring books, to education and infographics. Illustration is often used in the corporate world as a way of highlighting or simplifying information, making instructions easier to follow, or even making "boring" documents more enticing to read.
Illustration Design
Brand Design
Print Design
Signage Design
Packaging Design
Promotional Design
Ready to bring your ideas to life?
- Logos - A logo is an icon or marking that represents your business or brand. Some examples of logos include lettermarks, wordmarks, icons, monograms, pictorial, or abstract.
- Brand asset development - Brand assets can consist of any element, graphic, illustration, icon, or text that boosts your brand's image and message.
- Colour palette - A colour palette should consist of CMYK, RGB and HEX colour codes to enable a variety of print and digital uses. Some brands also have Pantone colours but this is only relevant for large volume merchandise, fabric, or offset printing methods.
- Brand usage guide - Your brand usage guide will outline the ways to effectively use your logo, icons, taglines, fonts, colours, and any additional assets you may have. This enables you to build up your brand in a professional and consistent way.
- Social media template pack - Social media template packs will provide on-brand digital assets to build a consistent social media presence. This will enable you to create your own consistent social media posts to build customers' trust in your brand.
- Corporate template pack - Your corporate template pack includes a variety of digital and print brand elements from letterheads and envelopes to email signatures and digital profile banners. These assets provide a foundation for professional communication and improved consistency to help build customer trust.
- Stylised infographics - Infographics are a visual simplification of complex interlinking items, organisations or processes. Some examples of infographics are flow diagrams, timelines, hierarchies, or charts.
- Simple persona character design - this is a minimalistic 2D style of character design that can be used for a digital persona, email signatures, personal websites, social and professional profiles, and more.
- Children's book illustration - These can be stylised in a number of ways and are generally very individual projects - send me a message if you would like to discuss children's book illustration styles.
- Stencil style illustration - Custom portraits and stencil style graphics are great for any minimalistic style or single-colour application such as screen-printed goods (like custom T-shirts or bags).
- Logos - This can be a new logo for your brand identity, or a refresh to update your current logo.
- Brand asset development - Brand assets can consist of any element, graphic, illustration, icon, or text that boosts your brand's image and message.
- Colour palette - A colour palette should consist of CMYK, RGB and HEX colour codes to enable a variety of print and digital uses. Some brands also have Pantone colours but this is only relevant for large volume merchandise, fabric, or offset printing methods.
- Brand usage guide - Your brand usage guide will outline the ways to effectively use your logo, icons, taglines, fonts, colours, and any additional assets you may have. This enables you to build up your brand in a professional and consistent way.
- Social media template pack - Social media template packs will provide on-brand digital assets to build a consistent social media presence. This will enable you to create your own consistent social media posts to build customers' trust in your brand.
- Corporate template pack - Your corporate template pack includes a variety of digital and print brand elements from letterheads and envelopes to email signatures and digital profile banners. These assets provide a foundation for professional communication and improved consistency to help build customer trust.
- Organisational assistance
- Template creation
- Social media guidance
- Email marketing
- Other custom design
